With area rugs becoming an established staple item in households, they often help accentuate the interior design of a room. One additional aspect to area rugs that is worthy of is the color of the rug. When shopping for new area rugs, homeowners tend to look for specific color scheme that would be appropriate for the rooms in their homes. 

Although bright and vibrant colors initially grab attention with shoppers, the neutral colored rugs have consistently been sought out for their lasting appeal. Among these colors is the color brown, which sounds more anticlimactic than their high demand implies. Brown color area rugs provide the implication of conservation and humility, which attributes to its popularity. 

The color brown has frequently been associated with life and growth, such as with earthy tones and sturdy wood looks. For area rugs, this does not necessarily mean that the whole rug will be covered in brown. It is more likely that brown colors are additions to an existing area rug pattern and design based on the rug style.